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Category Archives for "How to Get More Customers"

Why You Should Listen To Your Customers

| Customer Service

Do you welcome the chance to interact with your potential customers? Many small business owners often see customers as an annoyance, despite them being the source of their annual turnover. Instead of making it easy for customers to purchase, to get information or try before they buy, they become frustrated and see them as a […]

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3 Marketing Toolkit Essentials for Small Businesses

| Customer Service

For a small business to operate its marketing effectively it needs three key systems in place, these are: customer relationship management (CRM), email marketing and central file storage. These can boost your business’s visibility, help to manage and analyse customer contacts, increase your ability to respond to opportunities and streamline information for staff. Let’s take […]

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Content is Not King, Engagement Is

| Conversion Rate Optimisation

There has been a lot of talk in recent years about content marketing and it seems that many businesses have embraced this idea and are now regularly producing content. However, the idea behind content marketing is not about just producing a five minute read for someone who is bored. It’s all about engagement. About getting […]

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