Perhaps you’ve heard about all the benefits you can get from podcasts but aren’t sure where to start to find the top business podcasts. In this article you’ll find the 5 top business podcasts you need to listen to if you’re a small business owner, start up founder or entrepreneur. Listening to these top business podcasts […]
Are you frustrated with working out how to grow your business? Not sure what to do next? Or have you tried lots of different things and you can’t seem to move the dial?If you don’t know how to best grow your business you’re not alone. In my work as a Marketing Consultant for small businesses, […]
Online marketing isn’t the easiest of areas to manage but today it is an essential component of running a successful small business. Technology is moving at such a rapid speed that if you don’t get on the bandwagon you can be left behind. Unfortunately, many business owners don’t have enough knowledge of marketing and decide […]
| Conversion Rate Optimisation
A key marketing concept to get your head around is testing. Why Bother Testing? Testing to improve results has been an accepted marketing practice for a number of years now but it still surprises me the number of businesses that don’t do any kind of testing. There are a number of areas where comparing different […]
A common problem that frustrates small business owners is wasting time and effort on marketing activities that don’t yield tangible results. Unlike bigger companies with deeper pockets that can afford branding campaigns, return on investment is crucial for small businesses in order to sustain marketing efforts and cover the fixed costs of the business. One […]