fbpx

Category Archives for "Small Business"

Working With a Graphic Designer

| Small Business

Finding a great graphic designer that has a design sensibility that appeals, and seems to understand what you want, is the first part of the equation in producing appealing collateral. The second part, and just as crucial as the first part, is being able to work with them effectively. I’ve found there are 3 key […]

Continue reading

5 Tips to Better Live Up to Your Brand Promise

| Customer Service

Why do so many companies struggle to live up to their brand promise? Perhaps they don’t think what they’re promising matters to the customer, or perhaps they just don’t care. I’m sure we’ve all experienced what this looks like. A company may rave about their great customer service and then doesn’t return phone calls, or […]

Continue reading

Do You Need a Brochure?

| Customer Service

In this age of digital downloads and with considerable research and purchasing done online, it can be easy to decide that printed brochures are an unnecessary expense.  Many businesses pour resources into their website and figure that’s it, they can do away with having a brochure at all. If they get a customer enquiry then […]

Continue reading
>